Archive for February, 2016

It’s #CSAday

It’s #CSAday and we’re celebrating by planting seeds in the greenhouse!

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Small Farm Central announced plans for the second annual Community-Supported Agriculture (CSA) Sign-Up Day. This internationally branded day will be held on Friday, February 26, 2016, and encourages members to sign-up for their CSA shares and celebrates CSA as an important part of the farm-to-table movement. Highlighting the work of CSA farmers, Small Farm Central looks to educate consumers on CSAs and explain the value of the CSA business model for communities.

What is CSA?

CSA stands for “community supported agriculture,” which is a direct-to-customer business model for farmers. In the traditional CSA model, people pay for a season’s worth of produce (a membership), sometimes months in advance. The CSA member then receives a box of fruits and vegetables every week throughout the harvesting season. This is great for the farmers because they get the revenue when they most need it to get ready for the growing season.

Ready to sign up? Click here now!

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Qualitative Research and CSA

As you may or may not be aware, Wayward Seed Farm is proud to be a member of the only organic multi-farm CSA in Central Ohio – the Great River Market Bag. Great River Organics, the farmer-owned cooperative that supplies the Great River Market Bag, was recently awarded a Local Food Promotion Program grant from the USDA. As part of this grant, GRO is fortunate to be able to conduct market research to better understand the needs, experiences and interests of current, former and potential CSA subscribers in Central Ohio.

We are asking for your help with both phases of our research study:

Phase I – small focus group discussions that will be held at The Commissary the evenings of March 8-9
Phase II – an online survey launching later in March

Right now we are seeking participants for the small group discussions. You can help in one of two ways:

1) Complete this short 11-question survey (click here) to determine how closely you match the various types of people we need to talk to in this study.
2) Pass this email along to others you know who subscribe to a CSA now – or have in the past – or who purchase organic vegetables on a regular basis.

Phase I participants will complete a pre-work assignment and take part in a 2-hour discussion. They will be compensated $100 for their participation.

Phase I survey deadline: March 1, 2016

Our thanks,

Jaime Moore
Wayward Seed Farm

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